Quality protective packaging is a great way to show your customers you care about them by delivering their product in the best manner possible. It is a great way to set your company apart from other companies with similar products.
Another way to set yourself apart is by branding your protective packaging with your logo. When the experience of opening the product is gaining in importance, you can enhance their experience just by putting your logo on your packing materials.
Wow them right out of the box
When you deliver a high value product it is a good idea to associate your brand with this value. Some high end brands focus on that initial “out of box” experience, knowing the first impression can leave a lasting impression.
Brand equity
Each time your customer sees your company info you build brand equity with them. Placing your logo on your protective packaging gives you another way to build that brand equity. The deeper that connection goes, the more chances you have at a repeat customer or referral.
Increase value to customer
The perceived value goes up as they notice no corners have been cut when it comes to the creating and delivery of the product they have ordered. When a high end product is shipped, the last thing you want to do is decrease the value of that product in any way. Your company logo on your protective packaging will surely add value to your customer’s experience.
The process of adding a company logo
Adding a logo to protective packaging is primarily for higher end products. There are a few additional steps and costs. First, you need to order 1,500 pounds of film to send to our factory in Louisville. Next, we’ll work with you to come up with the final design for your approval, and your logo will be printed in place of the Simpak logo. Printing prices increase only if your logo uses more than black and white colors.
The end result is the same great protective packaging, branded with your own logo, rather than ours.